APAC / CASE STUDIES

RAPIDLY EVOLVING BEAUTY BRAND

THE INITIATIVE

• To recruit and place a new team in a beauty store which was to be opened in Hong Kong three days after being given the brief

THE DEPLOYMENT

• Sent over 30 CVs

• Kept in regular contact with the client through phone and face-to-face meetings

• Because the brand was new to the country, our team ‘sold’ it to candidates by informing them of its huge potential

• Helped source models for the makeup tutorial interviews

• Our oversees competitors do not have a UK/USA presence and are therefore unaware of some rising brands. We had the advantage of being able to visit our client’s UK stores in order to aid our understanding of its targeted market.

THE RESULTS

• After offering 25 – 30 succesful CVs, we are now the client’s preferred agency.